Reach Your
Customers Scalably
with WhatsApp
Business API

WhatsApp Business Platform Use Cases

• Marketing

  Showcase

  Make customer aware of new products

  Promote new arrivals to the appropriate customers by engaging them with easy broadcast messages that highlight new goods and services.

  Campaign

  Automate your marketing campaigns

  Create automated marketing campaigns to reach the target audience and achieve the highest exposure on WhatsApp.

  Special Offers

  Get the most out of your ROI

  Attract attention by targeted promos and offers to maximize the revenue on your marketing spending and encourage more conversion.

  Order

  Encourage your customers orders

  Enable customers to complete orders on WhatsApp and allow them to reorder their preferred products in the future.

  
• Notification

  One-time Pin

  Validate identity with security channel

  Provide customers with simple and trustworthy ways to authenticate their identity via WhatsApp. Use WhatsApp as a primary channel, and SMS as a fallback channel to ensure backfill rates.

  Reminder

  Inform customers in time

  Send retail reminders, travel reminders, and so on to keep your customers updated and engaged.

  Transaction

  Demonstrate commitment to customer service

  Send updates or alerts to your customers at the right time after they complete action, e.g., order confirmations and payment update reminders.

  
• Customer - Care

  Chatbot

  Automate your service with 24/7 chatbot

  Create the ideal WhatApp chatbot for your business with Sobot to support customers instantly whenever they need it.

  Live Chat

  Provide necessary support for agents

  A customer reaches the right agent with intelligent chat routing and skill group assignment when needing more in-depth information that the chatbot can not supply.

  CSAT Survey

  Collect your customers feedback

  Conduct surveys via WhatsApp after an interaction, which helps build a better communication strategy to boost engagement.

  Call Deflection

  Offer resolution for call center waiting

  An alternative for customers in the inbound queue: enjoy instant service by a chatbot or live agents on WhatsApp!